My first 5 user interviews: what surprised me

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Ran my first five interviews this week for the course exercise. Biggest surprise: nobody used the feature we thought was the main reason they signed up. Three of five said the weekly email digest was why they stayed. Writing up my synthesis now. Has anyone else found their “key feature” wasn’t the key feature?

Comments

3 responses to “My first 5 user interviews: what surprised me”

  1. Daniel Okafor Avatar
    Daniel Okafor

    Great list. Number 3 matched my experience: people describe what they wish they did, not what they do. Ask for the last time it happened.

  2. Priya Sharma Avatar
    Priya Sharma

    Saving this. How did you recruit the five people?

  3. Sofia Rossi Avatar
    Sofia Rossi

    This is so helpful for my thesis interviews next month, thank you!

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